External and Internal Environments

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This paper is actually reviewed and completed in a different template than what it is in. Here is the original assignment and I have attached the required template it be and the actual paper.

Using the corporation you chose from Assignment 1, examine its
industry. Research the company on its own Website, the public filings on
the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml),
in the University’s online databases, and any other sources you can
find. The annual report will often provide insights that can help
address some of these questions.

Write an eight to ten (8-10) page paper in which you:

  1. Choose the two (2) segments of the general environment that would
    rank highest in their influence on the corporation you chose. Assess how
    these segments affect the corporation you chose and the industry in
    which it operates.
  2. Considering the five (5) forces of competition, choose the two
    (2) that you estimate are the most significant for the corporation you
    chose. Evaluate how well the company has addressed these two (2) forces
    in the recent past.
  3. With the same two (2) forces in mind, predict what the company
    might do to improve its ability to address these forces in the near
  4. Assess the external threats affecting this corporation and the
    opportunities available to the corporation. Give your opinions on how
    the corporation should deal with the most serious threat and the
    greatest opportunity. Justify your answer.
  5. Give your opinion on the corporation’s greatest strengths and
    most significant weaknesses. Choose the strategy or tactic the
    corporation should select to take maximum advantage of its strengths,
    and the strategy or tactic the corporation should select to fix its most
    significant weakness. Justify your choices.
  6. Determine the company’s resources, capabilities, and core competencies.
  7. Analyze the company’s value chain to determine where they can
    create value using the resources, capabilities, and core competencies
    discussed above.
  8. Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements:

  • Be typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
  • Citations and references must follow APA or school-specific format.
  • Check with your professor for any additional instructions.

The specific course learning outcomes associated with this assignment are:

  • Identify how the six segments of the general environment affect an industry and its firms.
  • Identify the five forces of competition.
  • Analyze the external environment for opportunities and threats that impact the firm.
  • Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.
  • Use technology and information resources to research issues in business administration.
  • Write clearly and concisely about business administration using proper writing mechanics.

Click here to view the grading rubric.

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